Listen to What the Influencers Say
The influencers. Your customers are listening to them when deciding what to purchase. And what not to. Shouldn’t you hear what they’re saying, too? With CisionInfluence Listening, you can “listen in” to all the content the identified influencers in your industry are posting to their websites, blogs, social media networks, Twitter and more.
Using proprietary monitoring technology, CisionInfluence Listening delivers actionable insight into this increasingly important group. These insights help drive marketing strategies, guide research, steer product development and measure the success of your marketing efforts. When you know what everyone’s talking about, you can engage in the conversation.
See the source and full text of any post that contains your keywords. Facebook, Twitter, LinkedIn, news sites and more are included.
Decide how to handle every mention with this built-in tool bar. Tag the tone of the coverage as favorable, neutral or unfavorable, flag for follow-up, and add your own personal notes about each entry. You’ll be able to quickly determine who to focus on and why.
Get a sense for how influential each post is by viewing these important metrics. Knowing the comment count, number of unique commenters, vote count, number of inbound links and engagement score for each entry helps you understand how big an audience they’re reaching and what kind of impact they’re having.
Know what’s happening as it happens and stay informed. Receive email alerts as soon as new posts come in. Or choose to get daily email reports that summarize your coverage.
Everyone’s talking. Maybe about you. Find out what they’re saying with CisionInfluence. Contact us for more information.
