Media Database and Media List Tools

Media Database

You need your story out, and it starts with a plan. Media and PR pros know that the best plans start with Cision's media database. We wrote the book on how to target the media. From our beginnings back in 1932 as the "Bacon's Directories" to the Cision global media database now with over 1.5 million influencers and outlets – including emerging and social media. We are the industry's must-have resource and your secret weapon.

Cision's Media Database. Reach the right people. With the right message. At the right time.

Traditional Media Contacts
Everything you need to make your media outreach more successful is right here. Get access to the world's largest database of media contacts with all of the information you need to uncover the influencers that matter. Who to contact. What to pitch. When to call. And when not to call.

Social Media Contacts
From our beginnings back in 1932 as the “Bacon’s Books” to the Cision media database now with over 1 million contacts and outlets worldwide – including emerging social media contacts. Our data is the strongest in the industry. And it’s strong enough to carry your plan.

Editorial Calendars
You've got to know when the story will run if you want to be part of it. Quickly search hundreds of thousands of editorial calendars, events and trade show opportunities by industry, geography, outlet, deadline date and more to find your best media placement options.

CRM Tools for PR Management
Keep your sanity with easy-to-use management and collaboration tools that allow you to organize, share, track and report all of your media relations activities. Integrate activities and emails direct from your own email application, keeping tabs on it all just got a whole lot easier.

Bacon's Media Directories
Feel more comfortable with your media contact and outlet information in hard copy? We've got you covered with the Bacon's Media Directories. Since 1932, we've provided clients with information on who to pitch. Same great basic information as our online media database. At your fingertips.