Bacon's | Multivision Adds Preview Access Of Broadcast For Improved Management Of Corporate Communication

Online Platform Offers Clients a Simple Means of Monitoring Broadcast Coverage

CHICAGO, IL., March 2, 2006 - Digital Showroom 4.0, the premier online broadcast management application that continuously delivers relevant broadcast video clips directly into the hands of communications executives, was launched today by Bacon's | multivision. Building on a history of client-focused innovations, the company has developed a proprietary digital recording network allowing for new products and services, such as Digital Showroom 4.0 to be delivered to market.

Due to the increasing velocity of business today, the need for instantaneous communication has quickly intensified. Digital Showroom 4.0 allows users to not only watch a video preview of their broadcast hits, but also run reports, order content, analyze results and present findings to stakeholders. Responding to market needs, clients can preview video content, giving them the choice to purchase a higher resolution version for better management of time-critical broadcast content.

"Broadcast coverage is well established as a powerful driver of public perception, a key influencer of business outcomes," said Brent Bamberger, Vice President for Bacon's | multivision. "Effectively, communications executives will no longer have to wait and read their broadcast coverage. Instead, Digital Showroom 4.0 satisfies the vital needs that real-time enterprises face each day, such as monitoring the impact of communication investments, managing risk and implementing initiatives."

About Cision AB:
Cision AB (www.cision.com) is a global industry leader in business and communication intelligence. The firm provides media research, distribution, monitoring and communication evaluation, as well as target group identification and distribution of information for PR and IR purposes. Cision AB has annual revenue of SEK 1.9 billion, and has around 2,700 employees in Canada, China, Denmark, Finland, Germany, Hong Kong, the Netherlands, Norway, Portugal, Singapore, Sweden, Lithuania, United Kingdom, and the United States.

For More Information:
Stephen Debruyn
Vice President, Marketing
312-986-4974


Worldwide Locations