Bacon's | Multivision Appoints Veteran Iris La Barge
Company Fortifies Public Relations Broadcast Monitoring Services in the Southwest
CHICAGO IL, April 17, 2006 - Bacon's | Multivision, the leading provider of premium broadcast management applications today announced the appointment of Iris LaBarge, a 15 year veteran of the broadcast monitoring industry, as Regional Manager of the Phoenix office. LaBarge will be responsible for establishing relationships with and retaining business from corporate communicators seeking broadcast management solutions.
The local office in Phoenix, AZ provides diverse broadcast monitoring services to one of the fastest growing regions in the United States. These services include monitoring coverage and relative mention at the market level, determining mind-share penetration in geographic markets, and providing video-proof of anything televised.
"With the public's continued reliance on television as the primary medium for news, it's critical that corporate communications executives have a dependable resource for effective monitoring solutions," stated Bacon's CEO Steve Newman. "The appointment of Iris LaBarge reflects our unwavering commitment to our clients whose needs to effectively manage an ever-changing media environment drive us to continue delivering sophisticated strategies and diverse solutions."
"The addition of Iris LaBarge will strengthen our business development unit for sustained long-term growth as the industry leader and will enhance the productivity of an already winning team," added Caitriona Goss, Vice President of Business Development for Bacon's | multivision.
The Phoenix office is located at 4205 North 7th Avenue, Phoenix AZ 85013. The phone number is
About Cision AB:
Cision AB (www.cision.com) is a global industry leader in business and communication intelligence. The firm provides media research, distribution, monitoring and communication evaluation, as well as target group identification and distribution of information for PR and IR purposes. Cision AB has annual revenue of SEK 1.9 billion, and has around 2,700 employees in Canada, China, Denmark, Finland, Germany, Hong Kong, the Netherlands, Norway, Portugal, Singapore, Sweden, Lithuania, United Kingdom, and the United States.
For More Information:
Stephen Debruyn
Vice President, Marketing
312-986-4974
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