CHICAGO, IL, April 25, 2006 - Bacon's Information, Inc., the leading provider of media research, distribution, monitoring and evaluation services, today announced it has been selected by Ruder Finn Group to provide media research services through MediaSource, the company's flagship media research and communications management portal.
With the addition of Ruder Finn Group as a client, twenty-four out of the top twenty-five national agencies listed in the O'Dwyers ranking choose Bacon's for their media research needs.
With 24-hour access to MediaSource, Ruder Finn Group will have online entree to detailed information on virtually all print, broadcast, Internet and blog media outlets, as well as profiles of journalists, the beats they cover, editorial calendars and much more — effectively managing and automating its public relations research efforts.
"We are very proud to serve Ruder Finn Group and are confident that our comprehensive tools will satisfy the vital needs of this prestigious agency in a single all digital, on-demand solution," said Steve Newman, Bacon's Chief Executive Officer.
Ruder Finn Group is a leading communications, counseling and services organizations with more than 58 years experience. Made up of Ruder Finn, Inc., and RF/Binder, the Ruder Finn Group maintains offices in New York, Boston, Chicago, Los Angeles, San Francisco, Washington, D.C., London, Paris, Jerusalem, Beijing, Guangzhou, Hong Kong, Shanghai, Singapore and Sydney. The Group also works with affiliates in major markets throughout the U.S., Europe and Latin America. Additional information about Ruder Finn Group can be found on the company's Website (www.ruderfinn.com)
About Cision:
Cision is the leading provider of software, services, and tools to the public relations and marketing industry. Marketing and PR professionals use our products to help manage all aspects of their brands – from identifying key media and influencers to connecting with audiences; monitoring traditional and social media; and analyzing outcomes. Journalists, bloggers, and other influencers use Cision’s tools to research story ideas, track trends, and maintain their public profiles. Cision is present in Europe, North America and Asia, has partners in over 125 countries and is quoted on the Nordic Exchange with revenue of SEK 1.0 billion in 2011. For more information, visit www.cision.com.
For More Information:
Andrée Beckham
Vice President, Marketing & Public Relations
312-873-6434
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