CHICAGO, IL, June 21, 2007 - Cision, a leading provider of media research, distribution, monitoring and evaluation services, advanced its global footprint into the Asian marketplace with the expansion of its global media intelligence services to the region and establishing an office in Hong Kong.
Augmenting its current news monitoring services in Asia, Cision now provides coverage from China, Taiwan, Japan, Singapore, India, Thailand, Vietnam, Indonesia, Malaysia, Pakistan, South Korea, Australia, New Zealand and the Philippines. To further fortify its global positioning, Cision also recently announced the launch of Executive News Briefing, a media intelligence service where analysts identify clients' relevant global news items that are translated, summarized, analyzed and delivered early each morning to executive desktops or PDAs around the world.
In addition, Cision recently extended its research database in North America by adding journalist and editorial profiles for more than 20,000 international outlets, primarily in Asia.
"Today Cision has the capacity to deliver time-critical news content with context in a manageable flow that helps large multi-national companies advance their PR strategies throughout Asia," stated Steve Newman, CEO of Cision North America. "The development of these offerings and establishment of an office in Hong Kong illustrates our global commitment to provide communication professionals with the intelligence and insight that is linked to business strategy."
Jennifer Kok will oversee Cision's Hong Kong office and serve as International Business Director in Asia. Having previously held the position of Regional Director for Business Development with Xinhua-PRNewswire, Ms. Kok possesses a thorough knowledge of the Asian marketplace and the communication industry.
About Cision:
Cision is the leading provider of software, services, and tools to the public relations and marketing industry. Marketing and PR professionals use our products to help manage all aspects of their brands – from identifying key media and influencers to connecting with audiences; monitoring traditional and social media; and analyzing outcomes. Journalists, bloggers, and other influencers use Cision’s tools to research story ideas, track trends, and maintain their public profiles. Cision is present in Europe, North America and Asia, has partners in over 125 countries and is quoted on the Nordic Exchange with revenue of SEK 1.0 billion in 2011. For more information, visit www.cision.com.
For More Information:
Andrée Beckham
Vice President, Marketing & Public Relations
312-873-6434
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