Digital Showroom
Do more than just watch your broadcast coverage
Digital Showroom HITS
Savvy practitioners of broadcast monitoring live and die by the amount of coverage they generate. This means that the service they use must provide a coverage area that catches as much as possible. As such, the HITS section of Digital Showroom contains your list of broadcast hits, in text format, from the entire broadcast universe. Sortable, searchable and updated all day long, it effectively eliminates daily monitoring reports which are often lost and too primitive for mission critical data mining.
Digital Showroom CLIPS
News travels fast. With the CLIPS section, broadcast news can travel even faster. Gone are the days of waiting for broadcast clips to arrive in the mail. The CLIPS section houses all of your video digitally so instead of filling bookshelves with videotapes that never get watched, you can play, download or share your clips online from any computer.
Digital Showroom ANALYZE
Now that your broadcast coverage is organized, what can you do with it? The ANALYZE section enables you to slice and dice data like never before. Leverage valuable metrics such as audience numbers and publicity values to generate region-specific charts and graphs. Simply click an area on your chart, graph or map to drill down to the data points most important to you. Most importantly, save and share your results with your team, instantly.
Digital Showroom PRESENT
The PRESENT section brings all the previous sections into play by allowing you to choose any content in your Digital Showroom to make and share "newsrooms" with your internal audiences. Being able to show the campaign by presenting television video clips, charts and graphs online helps you communicate more effectively and react more quickly to market conditions.
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