MediaSource Research

MediaSource Research, public relations software from Cision, empowers busy corporate communicators to build media lists, research hundreds of thousands of journalists at all types of media outlets, and directly distribute press releases -- in a few computer clicks.

Target the media

Cision, formerly known as Bacon's Information, has built the world's largest and most comprehensive global media database to help you build targeted media lists to pitch and distribute your news. You can rely on the industry's largest and most accurate media database of journalists, reporters, freelancers, and media outlets, updated more than 10,000 times a day. MediaSource also includes thousands of editorial calendars with pitching opportunities that may have been overlooked.

Gain Rapport with Journalists

Our powerful media database has superior reporting functionality and features journalist profiles with pitching tips from reporters themselves. These valuable insights help PR practitioners avoid aggravating journalist pet peeves, and pitch story ideas that are relevant to identified beats and personal interests. Take advantage of our Premium Media Profile packages by industry that provide more detailed information on the most influential media outlets and journalists covering specific industries.

Connect with your Audience

You can send press materials - including photos - to journalist email addresses or fax numbers in a few clicks. Cision also offers Web distribution and SEO services to effectively distribute your press release to thousands of web sites and hundreds of RSS feeds, and help it rank higher on search engines.

We offer a variety of software solutions to help you manage your media relations campaigns. All of them feature project management capabilities, document management features, and tools to track and share conversations with, and requests from, reporters.

Contact us today to learn more about which edition is right for you.