You might have missed the webinar, but not the opportunity to learn from it

Measurement on a Budget

11/20/2007

Learn the basic steps of setting up a measurement program and getting it implemented despite budget constraints. Register now to:

  • Help drive PR funding in your organization
  • Gain insight to create the right evaluation system for your organization and your budget
  • Learn about the array of measurement tools and technologies available today

About the speakers:

Joel Wethall
Director, Business Development - Global Solutions

Having worked at BPA Worldwide, Nielsen and Cision, Joel Wethall has spent 20 years in the fields of media and media analysis.

Currently, as Director of Business Development at Cision, he spends the majority of his time helping clients of all sizes, from local non-profits to Fortune 500s, build and manage media analysis programs.

Deanna Leedberg
Director, Business Development - Global Solutions

Deanna joined Cision in 2001 and has an extensive high-tech business-to-business corporate communications background. At Cision, Deanna focuses on creating custom measurement solutions for strategic global accounts in the consulting, pharmaceutical, biotech, telecom, and semiconductor industries.

Prior to joining Cision, Deanna marketed such diverse products as industrial automation and machine vision systems, telecom and networking gear, computer hardware, software and professional services.

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